Privacy Policy

Envision Photography by April Booher

Last Updated: February 22, 2026

Envision Photography by April Booher (“Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (the “Website”), submit inquiries, book services, or purchase products.

By using this Website, you consent to the data practices described in this Privacy Policy.

1. Information We Collect

We may collect the following categories of information:

A. Information You Voluntarily Provide

• Full name

• Email address

• Phone number

• Mailing address

• Event details (wedding date, venue, etc.)

• Payment information (processed via secure third-party payment processors)

• Any information you submit through inquiry or booking forms

B. Automatically Collected Information

When you visit our Website, we may automatically collect:

• IP address

• Browser type

• Device information

• Pages visited

• Date and time of access

• Referring website

This data is used for analytics and website functionality.

2. How We Use Your Information

We use collected information to:

• Respond to inquiries

• Provide contracted photography services

• Process payments

• Deliver products

• Send service-related communications

• Improve website performance

• Comply with legal obligations

We do not sell your personal information.

3. Legal Basis for Processing

Although Tennessee does not currently have a comprehensive consumer data privacy statute, we process personal information in accordance with:

• Applicable federal laws

• Tennessee consumer protection standards

• Contractual necessity

• Legitimate business interests

• Your consent (when required)

4. Payment Processing

All payment transactions are processed through secure third-party payment processors. We do not store full credit card numbers on our servers.

Payment processors are responsible for safeguarding your payment data in compliance with applicable federal standards (including PCI-DSS where applicable).

5. Cookies and Tracking Technologies

Our Website may use:

• Cookies

• Analytics tools (such as Google Analytics or similar services)

• Session tracking tools

These technologies help us understand website traffic and improve user experience.

You may disable cookies through your browser settings, though certain features of the Website may not function properly.

6. Sharing of Information

We may share your information only:

• With trusted service providers who assist in operating our business (e.g., payment processors, gallery hosting platforms, print labs)

• When required by law, subpoena, or court order

• To protect our legal rights or enforce contracts

We do not sell, rent, or trade personal information to third parties.

7. Data Retention

We retain personal information only as long as reasonably necessary to:

• Fulfill contractual obligations

• Comply with tax and accounting requirements

• Resolve disputes

• Enforce agreements

Photographic images may be archived for business and portfolio purposes unless otherwise agreed in writing.

8. Data Security

We implement commercially reasonable administrative, technical, and physical safeguards to protect personal information.

However, no internet transmission is completely secure. You use the Website at your own risk.

9. Your Rights

Depending on your state of residence, you may have rights to:

• Request access to personal information

• Request correction of inaccurate data

• Request deletion (subject to legal retention requirements)

• Opt out of marketing communications

To exercise any rights, contact us using the information below.

10. Children’s Privacy

This Website is not directed toward children under the age of 13. We do not knowingly collect personal information from children under 13 in compliance with the Children’s Online Privacy Protection Act (COPPA).

If we become aware that we have collected such information, we will delete it promptly.

11. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices or content of third-party websites.

12. Email and Marketing Communications

If you subscribe to marketing emails, you may unsubscribe at any time using the “unsubscribe” link included in the email.

We may still send transactional or service-related communications regarding bookings or purchases.

13. Tennessee Residents

This Privacy Policy is governed by the laws of the State of Tennessee. Any disputes related to privacy practices shall be handled in Tennessee courts as outlined in our Terms of Use.

14. Updates to This Policy

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with a revised “Last Updated” date.

Continued use of the Website after updates constitutes acceptance of the revised policy.

15. Contact Information

If you have questions about this Privacy Policy or wish to exercise your privacy rights, contact:

Envision Photography by April Booher
[Insert Business Address]
Tennessee, United States
[Insert Business Email Address]